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Streaming Year in Review 2025: Online Video Is Now an Advertising-Led Business

Roku and Amazon are the most popular brands of streaming media players purchased for CTV de­vices in the U.S., while Samsung is the most popular brand of smart TV purchased anywhere, according to research by Parks Associates. Samsung’s FAST platform, Samsung TV Plus, has more than 88 million monthly active users.

From the article, "Streaming Year in Review 2025: Online Video Is Now an Advertising-Led Business" by Adrian Pennington

Previously In The News

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Amazon Details ‘Custom Home Service’ Featuring CEDIA Smart Home Pros

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According to Philips and a Park Associates survey [1], about 40 percent of people in the US alone report difficulty in maintaining a sufficient amount of sleep consistently and according to the Britis...

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