Providing Market Intelligence for 40 Years

In The News

Spain Leads European Cord Cutting Rates - Study

Around 16 percent of Spanish pay-TV households subscribed to pay TV for the first time last year, according to a report entitled "Connected Consumer in Europe" from Parks Associates. Even so, the country's broadband households still exhibit high incidences of cord shaving, cord cutting, and "cord nevers", said the report, with Spain actually exceeding the US in percentage of cord cutters and broadband households that watch online video. In the other surveyed countries – the UK, France and Germany – the incidence of cord cutting is far lower than in the US, said the report.

From the article "Spain Leads European Cord Cutting Rates - Study" by www.telecompaper.com

Previously In The News

The Smart Money: AI Moves from Promise to Platform

At Parks Associates' CONNECTIONS Conference, the AI data was encouraging, but the gaps – trust, complexity, and monetization – remain unsolved. AI dominated all three days of Parks Associates' 30th...

Video Protection Requirements Are Evolving as Streaming Services Reach Mainstream Audiences

In the early streaming era, distributors often accepted lighter security requirements from emerging platforms hungry for content. That leverage has reversed. Major studios now mandate specific protect...

New Homes Save Homeowners Money, But Builders Face Rising Defect Claims

According to new research from Parks Associates, the connected home market is moving beyond gadget obsession and into something more practical. Consumers increasingly want smart systems that deliver e...

Best 4K Streaming Device: What Consumer Reports Really Scores

Streaming devices now reach roughly 68% of U.S. internet-connected homes, according to Parks Associates data cited by Consumer Reports. At that penetration, this is a mature market. Most buyers aren't...