Register

I agree with the Privacy Policy

In The News

Parks: Roku Most-Used Streaming Media Device

August 02, 2024

Media Play News

Roku is the most popular brand of streaming media players, followed by Amazon’s Fire TV, according to new data from Parks Associates.

“Historically, Amazon and Roku have dominated the streaming media player market, and our research shows their dominance continues,” analyst Sarah Lee said in a statement.

Lee said streaming device competitors such as Apple TV and Google Chromecast have maintained their respective market shares, “but do not show much growth as of yet.”

“Today, smart TVs are much more affordable, as are streaming media players,” Lee said in a statement. “These devices offer consumers cost-effective solutions as well as an ecosystem-consistent experience.”

From the article, "Parks: Roku Most-Used Streaming Media Device" by Erik Gruenwedel

Previously In The News

Report: Streaming TV Churn Drops 48% Over Two Years, Hits Lowest Point in History

According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...

OTT Video Service Subscriptions Increase in Q1 According to Parks Associates

OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...

Comcast, Walmart in talks to develop and distribute smart TVs

Comcast is fairly late to the game in distribution of streaming apps. Roku and Amazon together have a roughly 70% share of the U.S. market for streaming-media devices, with Apple in third place, accor...

20% of Broadband Homes Now Get TV Via Antenna

While many of our regulars have realized the benefits of an over the air antenna for years, it's a phenomenon that more recently has caught on among Millennials and younger broadband subscribers looki...

‹
1
2
...
108
109
110
111
112
113
114
...
742
743
›