Providing market intelligence for more than 35 years

In The News

LG's $8,500 fridge: Why appliance makers are moving upscale

OLED TVs, which start at about $2,300, have helped LG increase its market share in the $1,000-up range to 15 per cent in a mature TV market, Gagnon said. Samsung has 51 per cent of that high-end TV market, while Sony has 21 per cent.

Samsung, for instance, has an 80-inch curved 4K SUHD TV, also priced at about $20,000.

"Because TV prices overall are falling, TV makers are seeing lower profit margins on all TV sales," said Parks Associates.

"The highest-end premium market is the one place where the margins are still high."

From the article "LG's $8,500 fridge: Why appliance makers are moving upscale" by Mike Snider.

Previously In The News

Consumers Show Low Demand For Connected Health, Parks Finds

People living in only 1 in 10 homes with broadband are “very interested” in connected health services, like a personal health coach, a remote health monitoring app that connects to and notifies a heal...

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

“There seemed to be an attitude around the industry that after House of Cards and Orange is the New Black, there was no way Netflix could catch lightning in a bottle again,” says Glenn Hower, a senior...

AT&T Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...

Google's Next Chromecast Could Look More Like a Roku Box

Things have changed. Parks Associates analysis in 2014 found that Chromecast had replaced Apple TV in second place behind Roku. Its market share was 20%. In 2019, though, Parks Associates found that o...