According to a survey by Parks Associates, nearly 20% of households have 6 or more smart technology devices in their homes — they’re not only status symbols, but growing increasingly more accessible and convenient.
From the article, "If Your Home Has These 11 Things, People Think You’re Rich No Matter How Much Money You Make" by Zayda Slabbekoorn
Parks Associates’ Smart Home Dashboard, quarterly consumer research featuring surveys of US internet households, finds 45 per cent of US internet households have at least one smart home device and 18...
At NAB Show today, Parks Associates released new research, The Viewer Journey: Navigating Streaming Options, revealing U.S. Internet households now consume 43.5 hours of video per week on average acro...
While at Quickplay, Drake was named a Top Leader in Technology by Parks Associates and he helped the firm earn the distinction of being named a Google Media Industry Partner of the Year for two consec...
Parks Associates, a leading market research and consulting firm, has announced significant findings about those streaming content in their latest study, “The Viewer Journey: Navigating Streaming Optio...
