In The News

Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers

September 19, 2017

A study by Parks Associates found that password-sharing cost the TV industry $500 million in 2015. On its website, Comcast advertises its college streaming service by telling students: “Mooch no more.”

For the company, the long-term goal is for students to become customers when they leave school, get jobs and can afford a cable bill that typically costs $85 a month or more.

From the article "Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers" by Gerry Smith.

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Could streaming giants start to clamp down on password sharing?

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How Netflix is adapting as the streaming boom stalls

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About Parks Associates

Free ESPN in Dorm Rooms Gives Comcast Access to Future Customers

Previously In The News

The U.S. has nearly 300 OTT services to choose from

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

Could streaming giants start to clamp down on password sharing?

How Netflix is adapting as the streaming boom stalls

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