Providing Market Intelligence for 40 Years

In The News

Exploring the Rise of Smart Appliances in American Homes

According to recent findings from Parks Associates, the trend of smart appliance adoption is witnessing remarkable growth, with 23% of U.S. internet households currently owning at least one smart appliance.

Parks Associates emphasizes that although the smart appliance market is growing, various challenges persist. The demand for smart home connectivity is on the rise, but market players must navigate high costs and consumer hesitance before more widespread adoption occurs. In addition, many consumers are often unaware of the benefits that smart devices provide, such as remote diagnostics and enhanced maintenance capabilities.

As expressed by Jennifer Kent, VP of Research at Parks Associates, the smart appliance sector is building a robust foundation for new services. The connectivity offered by smart devices not only provides users with essential maintenance features but also paves the way for emerging revenue streams through service-based models.

As the smart appliance market evolves, Parks Associates will continue to shed light on emerging trends, innovations, and what they mean for consumers and businesses alike.

From the article, "Exploring the Rise of Smart Appliances in American Homes" by Dominic Sanders

Previously In The News

Despite content concerns, Europeans Want 4k

Among these future buyers, 54% are willing to purchase a 4k TV with the expectation that more content will be available soon, according to Parks Associates. “European broadcasters like BBC and Fran...

Parks: Third Of UK Broadband Households Are OTT Subscribers

Parks Associates says 33% of U.K. broadband households subscribed to an OTT video service as of 3Q 2015. The same study shows that only 15% of U.K. households with pay-TV subscribe to premium movie ch...

When Is It Worth Giving Up Your Data? Americans Aren’t Quite Sure

But thermostats that collect data on you aren’t a hypothetical. In fact, they’re quickly becoming the standard: By 2017, market research firm Parks Associates estimates more than half of the thermosta...

OTT Subs Exceed 60% Of US Broadband Homes

“The growth of OTT subscription services is amazing. Several notable OTT services launched during the past year, and more will be introduced in 2016. We expect to see a variety of new content options...