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Cord Cutters Are Cutting Back on Streaming Services As Americans Navigate Inflation

September 18, 2023

Over the last few years, monthly spending on streaming subscriptions has declined 25% from $90 in 2021 to $73 in 2023, according to data from Parks Associates. On the flip side, more households reported using free ad-supported services by the end of 2022 citing content and price as adoption drivers.

From the article, "Cord Cutters Are Cutting Back on Streaming Services As Americans Navigate Inflation" by Shelby Brown

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Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty...

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

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Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

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Cord Cutters Are Cutting Back on Streaming Services As Americans Navigate Inflation

Previously In The News

How many video devices do you have? About seven, survey finds

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Report: Viewers Say Churn is Based on Lack of New, Original Content

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