Providing Market Intelligence for 40 Years

In The News

Connected health takes on new momentum as technology and healthcare start to converge

New research suggests that consumer adoption of connected heath products has reached aa new high in 2017. Over 40 percent of U.S. broadband households now own a connected health product, up from 37 percent in 2016 and 33 percent in 2015. The convergence of medical technology and connected health will be the main theme of fourth-annual Connected Health Summit: Engaging Consumers, August 29-31 in San Diego, USA.

“The steady increase in consumer adoption of connected health products bodes well for the ongoing healthcare practice transformation,” says Parks Associates. “At the Connected Health Summit, we will examine the latest trends and opportunities in the med-tech industry and how the evolving healthcare industry can transform patient experiences.”

The summit will discuss the implications of the connected healthcare revolution and the resulting consumerization of healthcare. Confirmed keynotes for the event include executives from Aetna Digital, Geisinger Health System, Sharecare Inc., and UnitedHealth Group.

In the session “Pursuing Value-Based Care to Deliver Superior Outcomes,” healthcare providers and their technology solution providers present successful strategies in delivering patient care in a value-based payment environment and share their perspective on the roles of technology solutions in transforming care practices and patient experience.

From the article "Connected health takes on new momentum as technology and healthcare start to converge" by Nitin Dahad.

Previously In The News

Consumers Balk at Premium Smartphone Prices

"Parks Associates consumer survey data finds that between 2014 and 2018, the average amount paid by U.S. broadband households on their most recently purchased smartphone doubled from a mean of $258 to...

Here's how banks can reinvigorate deposit growth with incentives

Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...

What the CBS Blackout Means for the Future of Streaming

"The question is the degree to which consumers value content other than CBS, and whether CBS will be missing permanently from the AT&T lineup," said Brett Sappington, principal analyst at Parks Associ...

Three Reasons Why Verizon Would Be A Good Suitor For Yahoo

Yahoo still commands a huge audience. Nearly 1 billion people visit a Yahoo website every month. While content is a risky business, analysts believe it's a way to keep customers engaged. "Verizo...