Providing Market Intelligence for 40 Years

In The News

Burning Los Angeles homes livestreamed their own destruction as owners watched

Forty-three percent of U.S. households with internet access have a security product with online capabilities such as a self-monitored smart camera, video doorbell or a professionally monitored security system, said Jennifer Kent, vice president of research at Parks Associates, a consumer technology market-research firm.

“There is a wide choice of devices and systems on the market today, and the market has grown as self-install solutions, lower-cost devices and lower-cost services have come to market, attracting middle-income households and renters,” Kent said in an email.

When Kent’s firm surveyed consumers about the services they might like to add to their existing home security systems, 66 percent indicated they’d be interested in adding fire and gas safety monitoring.

From the article, "Burning L.A. homes live-streamed their own destruction as owners watched" by Lisa Bonos

Previously In The News

The TV Antenna Rises Again

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

Netflix, Amazon, Hulu Leading In OTT Subscriptions, Finds Parks

The researchers at Parks Associates have come up with a tally of the most popular over-the-top (OTT) video services as ranked by the number of subscribers. While the numbers are estimates from the fir...

Is Snapchat on the Way Out or Just Finding its Footing?

Predicting what will come for Snap Inc. is a hotter industry topic than trading iPhone rumors. The company's biggest problem isn't the notoriously fickle nature of its target demographic or even the w...

Hulu CEO Believes Live TV Will Help Platform Stand Out From Streaming Crowd

If everything goes according to plan, the package will include major sports and news networks, as well as broadcast and general entertainment cable networks. Local broadcast affiliates are also likely...