Providing market intelligence for more than 35 years

In The News

Amazon, Google, Wal-Mart Fight For Your Smart Home

The hottest smart-home purchase this holiday season is likely to be a smart video doorbell.

As many as 14% of U.S. households with broadband access say they're pretty likely to buy the device that lets you see who's at the door and communicate with them, according to a recent survey by research firm Parks Associates.

From the article "Amazon, Google, Wal-Mart Fight For Your Smart Home" by Jed Graham.

Previously In The News

Telcos have an in when it comes to in-building AI

Beyond connectivity, Parks said telcos also have an opportunity to provide value-added and managed services for commercial and residential buildings alike. Parks Associates, which tracks tech adopt...

Majority of US Online Households Join Energy Programs Today

Parks Associates has unveiled compelling findings indicating that 43% of U.S. internet households are currently participating in energy programs. This significant statistic was highlighted at the rece...

Streaming Year in Review 2025: Online Video Is Now an Advertising-Led Business

Roku and Amazon are the most popular brands of streaming media players purchased for CTV de­vices in the U.S., while Samsung is the most popular brand of smart TV purchased anywhere, according to rese...

Wearable Tech: Safer Workplaces of the Future

According to a recent consumer study by research and analysis firm Parks Associates, nearly 50% of American households own and use wearable devices. These devices align more with fitness wearables as...