Providing market intelligence for more than 35 years

In The News

70% Of US Households Save Money With Smart Energy

Parks Associates announced new home energy management data from The Evolution of Home Energy Management showing 70% of U.S. households with smart energy devices report saving money due to reduced energy consumption. However, the report also notes the difficulty of selling smart energy devices based on cost savings, as 83% of U.S. broadband households do not know the price they are paying for electricity.

“Residential customers today see energy as a necessary expense, and while 62% of U.S. broadband households strongly believe that saving energy and lowering utility bills are important, getting them to pay for these benefits has proven difficult,” said Eddie Accomando, research analyst for Parks Associates. “Electricity does not currently drive customer action, but as the process of energy production changes through DR, solar, and storage innovations, energy management will become a much more significant value-added service within the connected home.”

Parks Associates and industry leaders will discuss the smart home and IoT markets at the 20th anniversary of the firm’s CONNECTIONS Conference, May 24-26, in San Francisco. Matt Eyring, chief strategy and innovation officer of Vivint Smart Home, will present a keynote addressing the changing landscape for smart home and entertainment products and services in the connected consumer and IoT markets.

From the article "70% Of US Households Save Money With Smart Energy" by www.residentialsystems.com

Previously In The News

Apple TV 4K: The One Feature Apple Won’t Add | Nerdy Tech Wishlist

A recent survey by Parks Associates found that less than 15% of Apple TV users regularly engage in gaming on the device, suggesting that enhanced gaming performance isn’t a primary driver for upgrades...

How to Use Ambient Sensing in Smart Lighting for Energy Efficiency

Parks Associates says 6% of US households own smart lighting control systems. From the article, "How to Use Ambient Sensing in Smart Lighting for Energy Efficiency" by Mark Westlake

State of the Market: The Future of Intrusion & Smart Home

According to Parks Associates nearly 50 percent of the residential security market is now inclusive of some DIY or Ship-Self-Install product — a camera, doorbell, system or otherwise. From the arti...

Here’s a Tip to Companies: Beware of Promoting AI in Products

A separate new study from market-research firm Parks Associates that used different methods and included a much larger sample size came to similar conclusions about consumers’ reaction to AI in pr...