Analyst Blog

According to Parks Associates research , 25% of U.S. broadband households with smart home devices experience problems monthly.  As consumers adopt new categories of devices, including home automation and home monitoring devices, new support opportunities emerge. Successful premium support services will need to take a comprehensive approach to address consumer needs and help consumers get the most out of their devices as the Internet of Things continues to expand. Parks...


HealthBeat — VentureBeat's second annual event on the future of digital health technologies — will be held on October 27-28 at the Grand Hyatt in San Francisco, CA.   From our wearable devices telling us how many REM cycles we miss, to the emergency room where sensors...
 
by Parks Associates | Oct. 22, 2014
Tags: industry event

Parks Associates today released new European research that shows broadband households in Spain are more likely to opt out of pay-TV services and fees in favor of local broadcast channels. The firm's research study found nearly one-half of Spanish broadband households receive only local...
 
by Glenn Hower | Oct. 21, 2014
Tags: connected CE, industry event, OTT, pay TV

Microsoft recently started offering their “Answer Desk” technical support service in Microsoft stores throughout the U. S. Microsoft launched Answer Desk online in December 2011; a service designed to provide one-on-one expert help to users of Microsoft products, whether or not these...
 
by Patrice Samuels | Oct. 17, 2014
Tags: tech support

Yesterday, HBO announced plans to add a stand-alone streaming service to its content offerings. Though the company already has a successful subscription streaming service, HBO Go, this new streaming offering would allow consumers to opt-in without having to purchase an HBO subscription...
 
by Parks Associates | Oct. 16, 2014
Tags: digital media, OTT, pay TV, streaming

Parks Associates research released yesterday  revealed that Apple's shares of the tablet market are falling, decreasing from 46% in 1Q 2012 to 37% today. Rival companies Samsung and Amazon are picking up the extra shares, both vying for second place with about 15% of the tablet...
 
by Tejas Mehta | Oct. 16, 2014
Tags: Apple, mobile, tablets

Game of Thrones, Girls, and Last Week Tonight with John Oliver could be coming to a device near you, whether or not you have a pay-TV subscription. This morning at a Time Warner, Inc. investor meeting, HBO chief executive Richard Plepler announced that the network would launch a...

Let it not be said that HBO restricts drama to its original series. Today’s announcement that HBO will launch an online video streaming service next year has added a new twist to the pay TV versus OTT plotline. While Mr. Plepler’s statement leaves us with as many questions as it provides...
 
by Brett Sappington | Oct. 15, 2014
Tags: cord cutting, OTT, pay TV


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Chart of the Month

Parks Associates Research - Chart of the Month

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Parks Associates - CONNECTIONS Europe
Monetizing Strategies for the Connected Home
18-19 Nov 2014 | Amsterdam

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