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White Paper

MDU Research

09/10/2024

Multifamily Access: Riding the New Tech Investment Wave

This white paper examines key trends in access control adoption in the multifamily housing market. It leverages custom research data and insights from over 600 key decision makers at multifamily owner...

Consumer Insights Dashboard

Wi-Fi and Home Networking

09/06/2024

Home Services Dashboard Q2 2024

The Home Services Dashboard visualizes the most important metrics informing the strategic decision making of companies providing communications services to the home.   Consumer Insights Dashboards...

Trackers

Video Services: OTT, Pay TV

09/03/2024

Streaming Video Tracker - North American Update: August 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

09/03/2024

Scaling Connectivity for Multifamily Properties

This white paper highlights the demand for WiFi and smart living at multifamily communities and the ways in which property owners and managers are improving operations starting at the network. It expl...

Consumer Insights Dashboard

Smart Home Devices, Automation, Controls

08/30/2024

Smart Home Dashboard 2Q 2024

The Smart Home Dashboard visualizes the most important metrics informing the strategic decision making of companies across the connected home market.   Consumer Insights Dashboards present survey-b...

Quantified Consumer

Video Services: OTT, Pay TV

08/21/2024

Ad-Based Streaming: Consumer Demand & Engagement

It is more expensive than ever to stream ad-free video, especially when the top services continue to raise their prices. Households subscribe to 5 streaming services on average, but as many face a ste...

Consumer Insights Dashboard

Residential Security

08/14/2024

Residential Security Dashboard 2Q 2024

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market.   Consumer Insights Dashboards...

White Paper

Residential Security

08/14/2024

Video at the Door: Driving New Revenues

This white paper investigates video innovation and integration in home access control. It assesses consumer adoption and demand for video analytics, face unlock features, and the ability to differenti...

Trackers

Smart Home Devices, Automation, Controls

08/09/2024

Smart Home and Security Tracker 2024 - July Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

White Paper

Video Services: OTT, Pay TV

08/05/2024

Video Delivery: Maximizing Efficiency and Monetization

This white paper addresses the challenges of managing content delivery, user engagement, and content monetization with a fragmented tech stack and addresses how operations can be streamlined for overa...

Trackers

Smart Home Devices, Automation, Controls

08/01/2024

Smart Home and Security Tracker 2024 - Q2 Competitor Landscape: Platforms and Products*

*This is a beta release of our new format, and we are actively seeking feedback on how we can improve future releases, please contact and let us know* ------------------- This product is part of the...

Trackers

Video Services: OTT, Pay TV

08/02/2024

Streaming Video Tracker - North American Update: July 2024

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Support Services

07/22/2024

Turmoil in the Smart Home: The Impact on User Experience

This white paper identifies the issues that consumers face when seeking support for technical issues, including the resolution process and support experience. As the complexity and competition in the...

Blogs

The Streamable

OTT

streaming

advertising

In The News

08/01/2025

Streaming Users Could Save $366 per Year by Switching to Ad-Supported Streaming; Average Customer Has 5.6 Services

New data from Parks Associates reveals that users could save $366 per year by switching to ad-supported plans. The data also shows that the average streaming household is subscribed to 5.6 servic...

CONNECTIONS

europe

home networks

smart home

Press Releases

01/20/2023

11% of Spanish Homes with Broadband Already have a Control System for Smart Homes

Spain surpasses the United Kingdom and Germany in the use of Home Automation Services On the 18th and 19th of November the Connections Europe 2014 event will take place in Amsterdam. It i...

digital media

online video

OTT

pay TV

smart TV

Press Releases

08/01/2025

Comcast's New Smart TV Licensing Strategy

Yesterday, the Wall Street Journal reported that Comcast is in talks with Walmart to partner on a new line of smart TVs. The smart TVs would be running Comcast's X1 operating system, which powers the...

Google

home safety

security

smart home

Smart Home

08/01/2025

What does Google’s investment mean for the home security market?

Yesterday, Google announced that it will invest $450 million in ADT and work with the Florida-headquartered firm’s 20,000 technicians to sell and install the search giant’s Nest family of smart home p...

smartphones

Wi-Fi

Comcast

internet

T-Mobile

Broadband/Communications

08/01/2025

Comcast Dipped its Toe into the Wireless Business

Yesterday, Comcast officially unveiled its wireless ambition. It now offers a mobile service featuring unlimited voice and data starting from $45 per month (other non-unlimited data plan options are a...

COVID-19

smart home

Wi-Fi

Smart Home

08/01/2025

The Smart Home in 2031

With the exception of the high-end, luxury home market, consumers are still working to “build” their smart homes — by buying single devices and connecting them to create an experience that provides va...

care management

connected CE

Connected Health Summit

Internet of Things

wearable

Health

08/01/2025

Earbuds Evolve into a Health Monitoring Device

With rising consumer interest and hot venture money, the wearables market for health and wellness has taken a significant stride forward. The industry is currently fixated on who can dominate the wris...

smart home

home automation

MDUs

Quantified Consumer

multifamily property

Smart Home

08/01/2025

Smart, Safe, and Secure Apartment Living

With record new inventory hitting the market, the multifamily housing industry is growing increasingly competitive. Newer and older properties must vie for renters, and key decision makers are looking...

cord cutting

digital media

OTT

smart TV

streaming

Entertainment

08/01/2025

Standing Out in a Saturated OTT Market

With over 400 OTT streaming providers available to choose from in North America, consumers today are constantly barraged with an endless amount of entertainment options. Combined with inconsistent use...

Amazon

Apple

audio

connected CE

Google

home automation

smart home

Consumer Electronics Devices

08/01/2025

Amazon Sells Out of Echo and Tap

With news that Amazon is officially sold out (online) of Echo and Tap products until after the holidays, it looks like the smart speaker with personal assistant technology category has found its legs....

Amazon

Internet of Things

OTT

smartphones

Broadband and Mobility

08/01/2025

Sprint Partners with Amazon to Offer Amazon Prime to Customers: Parks Associates Insights

With growing adoption of bigger screen smartphones and LTE-enabled tablets, American consumers are spending more time for entertainment on mobile platforms than ever. According to recent Parks Associa...

COVID-19

privacy

security

home networks

Broadband/Communications

08/01/2025

Ransomware Attacks Increased Almost 500% in 2020

With global cybercrime, damages already estimated near $1 trillion in 2019,[1] the threat to businesses and their remote employees surged as lockdowns and social distancing first hit in early 2020. Or...

Internet of Things

interoperability

smart home

Smart Home

08/01/2025

IoT Mass Market Adoption: Impact of Interoperability & Ease of Use

With an estimated 20 to 50 billion cloud connected and IoT products by 2020, established players and new entrants are looking at ways to create a seamless connected experience and how interoperability...

smart home

CONNECTIONS

remote health monitoring

connected health devices

Consumer Electronics Devices

08/01/2025

Medical Devices Offer New Growth Opportunities for the Smart Home Industry

With adoption of connected health and smart home technology growing, interest is rising in how to connect these two experiences. We’ve seen in-home consumer electronics devices start to become HIPAA c...

cord cutting

OTT

streaming

Video Services: OTT, Pay TV

08/01/2025

Four Trends in Retention and Churn Among OTT Services

With a more competitive landscape in the OTT market, viewer retention is a commodity. As new and established entrants maximize retention and minimize churn, several key trends have emerged. The Big...

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