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Trackers

Residential Security

05/13/2025

Smart Home and Security Tracker 2025 - April Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Residential Security

05/09/2025

Smart Home and Security Tracker 2025: Q1 Platforms, Products, and Forecasts

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Quantified Consumer

Smart Home Devices, Automation, Controls

05/05/2025

Smart Home: User Experience, Pain Points & Support

More than a decade into its development, the smart home market is maturing, offering dozens of product types from a growing number of competitors and attracting more mainstream consumers. To attract a...

Trackers

Video Services: OTT, Pay TV

05/01/2025

Streaming Video Tracker - North American Update: April 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

Consumer Electronics Devices

04/24/2025

Interactive and Shoppable TV: Next Wave of CTV Revenues

This white paper is an urgent call to action for CTV platforms, streaming providers, and advertisers to prioritize interactivity and leverage the technology and data already at their disposal to stren...

Trackers

Video Services: OTT, Pay TV

04/22/2025

Streaming Video Tracker: Analyst Notes, Q1 2025

The Analyst Notes for the Streaming Video Tracker, North America highlights key changes made to the Streaming Video Tracker this quarter, including any enhancements made to the streaming video tracker...

White Paper

Residential Security

04/22/2025

Home Security Reimagined: Intelligence over Hardware

This white paper explores the forces driving this transformation, the economic & technological shifts reshaping home security, and the steps the industry must take to remain relevant in a world where...

Trackers

Residential Security

04/15/2025

Smart Home and Security Tracker 2025 - March Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Trackers

Video Services: OTT, Pay TV

04/02/2025

Streaming Video Tracker - North American Update: March 2025

The Streaming Video Tracker, formerly known as the OTT Video Market Tracker, keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends...

White Paper

MDU Research

03/27/2025

Modernizing Multifamily Housing: Retrofitting Access Control

This white paper explores how owners and operators are responding to shifting conditions by retrofitting solutions, particularly access control, into their existing properties. It provides insights in...

Consumer Insights Dashboard

Residential Security

03/21/2025

Residential Security Dashboard 4Q 2024

The Residential Security Dashboard visualizes the most important metrics informing the strategic decision making of companies across the residential security market.   Consumer Insights Dashboards...

Trackers

Smart Home Devices, Automation, Controls

03/17/2025

Smart Home and Security Tracker 2025 - February Market Update

This product is part of the Smart Home and Security Market Tracker service. Contact Parks Associates for info on subscribing to this service. Smart Home and Security Tracker provides market intelli...

Blogs

Press Releases

01/20/2023

Consumer Subsidized TV: The Role of More Open Standards

The era of the dedicated set-top box (STB) for each service to a TV is definitely coming to an end. What is emerging is a picture that involves a series of platforms that can support service specifi...

OTT

streaming

Netflix

Amazon Prime Video

broadband

Business Insider

In The News

05/19/2025

This Stat Shows How Much Netflix Crushes Hulu And Amazon Prime In Subscriber Loyalty

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...

smart watch

connected health devices

fitness tracker

Tufts Now

In The News

05/19/2025

Extra Miles For Fitness Trackers

Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated device...

Netflix

Amazon Prime Video

broadband

Business Insider

In The News

05/19/2025

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...

streaming

Amazon

Prime Video

CNET

In The News

05/19/2025

Amazon Prime Video Comes Out On Its Own

This year, Prime Video will air Woody Allen's first-ever TV series, as well as another season of its critically acclaimed alternative-history series, "The Man in the High Castle." In December, it crea...

OTT

streaming

Broadband TV News

churn

In The News

05/19/2025

Parks: Netflix Is OTT Leader In The US

Parks Associates announced OTT data showing that at the end of 2015, approximately 20% of US broadband households had cancelled at least one OTT video service in the past 12 months. In 2Q 2015, 18% ha...

OTT

streaming

Amazon

Netflix

Business Insider

In The News

05/19/2025

Amazon's New Netflix Competitor Is A Bad Deal For Most People

The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...

Connected Health Summit

Internet of Things

mHealth

remote health monitoring

Health

05/19/2025

Connected Health Device Adoption on the Rise in U.S.

According to Parks Associates digital health research, ownership of connected health devices is on the rise in the U.S. In 2013, adoption of devices such as digital fitness trackers, networked weight...

big data

connected CE

Internet of Things

security

Consumer Electronics Devices

05/19/2025

Connected CE: Mining Customer Data and Consumer Concerns

Mining customer data from connected devices is the new Holy Grail, and CE makers that mine customer information possess more revenue potential. Today, millions of televisions and other electronic devi...

OTT

CONNECTIONS

online video

IoT

Amazon Prime Video

broadband

churn

Access and Entertainment

05/19/2025

Parks Associates Announces Update to OTT Subscriber Churn Rates for Netflix, Hulu, and Amazon Users

Research Director to Present New Research from OTT Video Market Tracker at NAB Show April 18 In advance of the NAB Show next week,Parks Associates announced OTT data today showing that at the end o...

Press Releases

01/20/2023

New Content Available from CONNECTIONS 2010 Speakers & Sponsors

The 2010 CONNECTIONS Speakers and Sponsors have shared marketing materials, product information, company media kits, and lots more. The U.S CONNECTIONS Sponsors include Verizon Wireless, Cisco, In...

smart home

security

CONNECTIONS

home safety

COX

connected home

Press Releases

05/19/2025

20% of U.S. broadband households plan to acquire a networked security camera in the next 12 months

CONNECTIONS™ Session sponsored by Icontrol Networks features executives from Cox, Honeywell Connected Home, Time Warner Cable, and WeatherBug Home Parks Associates today announced new smart home r...

smart home

broadband

renewable energy

smart energy devices

In The News

05/19/2025

70% Of U.S. Households With Smart Energy Devices Report Saving

New data from Parks Associates (www.parksassociates.com) shows that 70% of U.S. households with smart energy devices report saving money due to reduced energy consumption. However, the report also not...

smart home

home automation

IoT

connected home

Good Gear Guide

In The News

05/19/2025

Google's Nest Struggles Could Set Back The IoT Movement

The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...

broadband

Verizon

Los Angeles Times

In The News

05/19/2025

Three Reasons Why Verizon Would Be A Good Suitor For Yahoo

Yahoo still commands a huge audience. Nearly 1 billion people visit a Yahoo website every month. While content is a risky business, analysts believe it's a way to keep customers engaged. "Verizo...

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