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Latest In The News

Promotional Offers Can Lure Back Cord-Cutters

According to research company Parks Associates, nearly half (44%) of those who initially cut thei...

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TargetSpot Delivers Audio Ads For Xbox Music

TargetSpot has added Xbox Music to the list of affiliates for its digital audio advertising netwo...

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Tablet click-through rates for branding campaigns 250% higher than smartphones

Recent research from Parks Associates showed that more than one third of tablet owners use the devic...

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Tablets Top Smartphones For Branding Campaigns

Tablet users are more active in the evening, with 63% of tablet ad requests coming after 2 p.m. S...

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Parks Associates Sr. Research Analyst Heather Way to present State of the Market at Digital Asset Management Conference

Parks Associates' Sr. Research Analyst Heather Way will present the keynote "New Paths to the Con...

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TargetSpot Adds 6 Pure-Play Audio Partners

TargetSpot allows advertisers to target online radio listeners based on various factors, includin...

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