Parks Associates In The News

Latest In The News

OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

Content will be key to attract the new video-centric consumer, and these emerging cloud-based busine...

The Revolution Is Being Televised

“It’s something that’s been slowly growing over time,” says the author of the study and director of...

FCC Plan Would Give Consumer Control Of Set-top Box

And cable industry analyst Brett Sappington, of Parks Associates in Dallas, said that companies like...

#UnlockTheBox Claims Consumer Benefits, But A Costly Exchange In The End

As The Times points out, the growing number of options and varying prices for streaming content can...

Spending On SVOD Dwarfs Digital Video Rental and Purchase

“Multiple content players have held onto traditional content windowing strategies for years, but OTT...

EH Quick Bits

A fast, reliable broadband connection is crucial to the well-being of a smart home. Homeowners recog...

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About Parks Associates

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

OTT Subscriptions Exceeded 60% Of U.S. Broadband Households In

The Revolution Is Being Televised

FCC Plan Would Give Consumer Control Of Set-top Box

#UnlockTheBox Claims Consumer Benefits, But A Costly Exchange In The End

Spending On SVOD Dwarfs Digital Video Rental and Purchase

EH Quick Bits

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