Parks Associates In The News

Latest In The News

With Uber's misdeeds, Lyft aims to look like the good guy

Since both Uber and Lyft are private companies, they're not obliged to make their data public. So, i...

Music streaming leads on smartphones

Streaming music is the most popular way consumers spend time on their smartphones, according to mark...

'Alexa, multiply': Voice assistants show huge growth

Usage of voice-activated assistants such as Amazon’s Alexa and Google Assistant remains relatively l...

Off the Beaten Path: Niche Subscription Video Services Between Boom and Bubble

Are you a fan of horror movies? Anime? Arthouse? British dramas? Whatever your off-the-beaten-path o...

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

We all relish the chance to “turn our brains off” and let something or someone else tell us what we...

Cable Gaining in a Shrinking Pay-TV World

The current state of the video market is hardly cause for celebration, however, as streaming video c...

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About Parks Associates

In The News

Parks Associates is cited in hundreds of local, national, and global media outlets.

Latest In The News

With Uber's misdeeds, Lyft aims to look like the good guy

Music streaming leads on smartphones

'Alexa, multiply': Voice assistants show huge growth

Off the Beaten Path: Niche Subscription Video Services Between Boom and Bubble

Marketing With A.I: 4 Real-Time Strategies to Connect With Customers

Cable Gaining in a Shrinking Pay-TV World

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Mindi Sue Sternblitz-

Rubenstein

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