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Latest In The News

Google Makes First Major Chromecast Update Since 2015

It’s perhaps the most affordable living room OTT solution on the market. But as the Parks Associates...

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Long Battery Life Now Top Feature For Smartwatch Buyers

The leading feature when purchasing a smartwatch is long battery life, followed by whether it is sim...

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6 Million Smart Plugs Will Be Sold in the U.S. in 2023, Report Says

“While smart plugs are a staple of the smart home ecosystem today, next-generation products are crea...

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Walmart partners with MGM to boost video-on-demand service Vudu

There are currently more than 200 video services that bypass cable providers and stream content dire...

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Voice Shopping Starting To Catch On

Other recent studies suggest the number may be even higher. Parks Associates estimates that 28% of h...

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Online CE Purchases Outpacing Rest of Ecommerce Industry, Study Finds

According to research released this week by Parks Associates, 27 percent of U.S. broadband-connected...

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