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Server-Side Watermarking Enhances Layered Security for New Video Distribution Networks and Delivery Formats

"Parks Associates anticipates that the market will see a rise in demand for security and encryption technologies for early release windows for premium VoD content over the next several months," said Kurt Scherf, vice president, principal analyst, Parks Associates.

"We believe that Verimatrix is uniquely positioned to provide such a technology given its longstanding reputation for providing leading edge and robust security solutions. In addition, the company's direct communication with major film studios and other content owners suggests that StreamMark forensic watermarking solution will be a very valuable addition to content owners' and operators' security arsenals."

Previously In The News

AT&T Digital Life and Parks Associates Address Home Security, IP Connected Home Services in Keynotes at CONNECTIONS(TM) at CTIA 2013

Tricia Parks, CEO, Parks Associates, presents today on the growing presence of IP-enabled solutions in the home management and security markets as part of her keynote address "Emerging Markets for...

Facebook-style games to be worth $5bn a year by 2015

"250 million people play games like Zynga's CityVille and Farmville on Facebook every month," says Pietro Macchiarella, analyst at Parks Associates, valuing 2010's social gaming revenue at $1 billi...

TargetSpot Unveils Industry’s First Digital Audio Advertising Research

TargetSpot, the largest digital audio advertising network, today releases the industry’s first in-depth Internet Radio advertising research, “Digital Audio Usage Trends: A Highly Engaged Listenersh...

CONNECTIONS Pre-show Workshops Focus on Connected CE, Smart Energyt, and Mobile Technology

Parks Associates today announced the agendas for three research workshops, focusing on cloud-based innovations, smart energy, and monetization strategies for mobile technologies. The research firm...

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