Register

I agree with the Privacy Policy

VentureBeat

Google is now officially beating Apple in the TV streaming market

December 02, 2014

Roku and Apple dominated the TV streaming market last year, but now Google’s Chromecast has pulled ahead of Apple to become a front-runner.

Research firm Parks Associates just released some new data on the most dominant brands when it comes to set-top boxes and streaming sticks (via 9to5Google).

Roku is still in the lead since it made up 29% of streaming set-top box sales in the first three quarters of 2014, but Google’s Chromecast came in second with 20% of the market.

This pushed Apple back to third place with 17% of the streaming TV market. Amazon landed in fourth place with its new Fire TV, which captures 10% of the market.

Google’s Chromecast streaming stick is much cheaper than competing devices, which could be part of the reason it’s become so popular over the past several months. But, since it’s less expensive, its functionality is also more limited.

From the article "Google is now officially beating Apple in the TV streaming market" by Lisa Eadicicco.

Previously In The News

IoT industry: It’s time to sell the product, not just the promise

San Francisco and the Silicon Valley played hosts to several conferences recently, all of which shared an exciting discourse on the Internet of things — IoT: Parks Associates’ CONNECTIONS, TiEcon,...

How home automation could save cable companies

According to Parks Associates, which provides analyses on the home security industry, a quarter of all American households are currently equipped with home security systems. The industry’s largest...

Stoking the Fire: How Amazon will try to make cheap sexy

The biggest weakness of the almost one-year-old Kindle Fire is that consumers perceive it to be a low-end tablet, Parks Associates mobile analyst Harry Wang told VentureBeat. The price point of...

How Shazam stayed on top by reinventing itself — twice

Shazam has been very successful in its television efforts, said Heather Way, a senior research analyst with Parks Associates. “I think that they’re in a good position if we’re talking about syn...

‹
1
2
3
4
5
6
7
8
›