Providing market intelligence for more than 35 years

USA Today

Report: Video games' reach bigger than thought

USA TodayParks Associates said 2005 revenue from dynamic in-game ads was $80 million in 2005 and forecasts it could grow to $605 million by 2010.

From the article "Report: Video games' reach bigger than thought."

Previously In The News

WiMax puts citywide wireless broadband in sight

Emerging broadband wireless technology gives users more room to roam. It offers flexibility, ease of use and built-in security. WiMax wants to be your wireless everything. With a line-of-sight range...

Digital media players reach out

Hard-drive companies are on a new mission to do more than just back up your data. Now they want to bring you and your digital content into the living room. To expand beyond the basic drive, top m...

Control4 CEO Will West wants one remote to do it all

"Education is an expensive and timely proposition," says Bill Ablondi, an analyst at Parks Associates, who covers energy and the building industry. "It's going to take some time." From the articl...

Stimulus funds for high-speed Internet access tangled up

And people who live in rural communities are 29% less likely than the rest of the country to have a broadband connection, research firm Parks Associates found in two surveys. "We're just not sure...