Register

I agree with the Privacy Policy

The Wall Street Journal

Research and Markets: Evolution of the Mobile Content Market

July 07, 2013

This report provides an analysis and forecast of the evolving mobile content market from both the content development and distribution models to the end-user perspective. It also covers the mobile content industry in North America (U.S. & Canada) to gauge its revenue potential for mobile content distributors. The report also includes the latest consumer data from Parks Associates' recent mobile tracking study.

With consumers becoming more accustomed to the extensive availability of mobile content, the mobile content market faces the challenge of matching consumer expectations, said Harry Wang at Parks Associates. Success in the mobile content market will ultimately reflect a service provider's ability to deliver content to a wide range of platforms and integrate a program interface that will improve the experience of the consumer.

From the article, "Research and Markets: Evolution of the Mobile Content Market."

Previously In The News

Over 70% of Pay-TV Subscribers in Western Europe Able to Receive Multiscreen Services Like TV Everywhere

International research firm Parks Associates today announced it is accepting speaker submissions for the eighth-annual CONNECTIONS(TM) Europe, 12-13 November in Amsterdam at the Mövenpick Hotel. Th...

Over 40% of Pay-TV Re-Subscribers Lured Back by Discounts and Promotions

Parks Associates today previewed consumer data from its upcoming webcast "Pay-TV Re-connectors and the Netflix Exes," showing traditional promotions, such as offering free or discounted premium cha...

Will New Phone Networks Hold Up?

Similarly, Verizon offers broad coverage in the San Francisco Bay Area, southern coastal region stretching from Los Angeles to San Diego, and the Central Valley. But there are Bay Area holes, inclu...

Motorola’s Geeky Pickup Line

That could be a problem for Motorola when it comes to getting its device into as many hands as Apple’s iPhone. In a 2012 study by market research firm Parks Associates, 59% of women owned smartphon...

‹
1
2
3
4
5
6
7
8
9
10
...
14
15
›