Providing market intelligence for more than 35 years

The Wall Street Journal

Makers of Massively Multiplayer Online Games Try New Genres, Cut Prices to Lure New Users

The Wall Street JournalThe segment accounts for a fraction of the about $7 billion in annual U.S. sales of PC and console games, despite hits like World of Warcraft, which is published by the games unit of Vivendi Universal SA, and Sony's EverQuest series. Massively multiplayer games generated $540 million in revenue in the U.S. last year, up from $430 million in 2004, according to Dallas research firm Parks Associates.

From the article "Makers of Massively Multiplayer Online Games Try New Genres, Cut Prices to Lure New Users," by David Kesmodel.

Previously In The News

Phone Makers Shift Focus

This holiday shopping season, the smartphone battle is going mainstream. Given that smartphones are expected to be one of the hottest-selling items this holiday season, the next few weeks of sale...

Microsoft Places Big Bet On Multiplayer Gaming

Microsoft's ability to convince more users to pay for the online service will play a key role in the Xbox's profitability. While online gaming is growing in popularity – U.S. revenue is expected to...

Intel Goes Hollywood

From the article "Intel Goes Hollywood," by Don Clark and Sarah McBride.

Microsoft Makes a Risky Xbox Bet

Microsoft's ability to convince more users to pay for the online service will play an important role in the Xbox's profitability. While online gaming is growing in popularity – U.S. revenue is expec...