Register

I agree with the Privacy Policy

Telecompaper

Roku leads US streaming media player market

July 09, 2014

More than 25 percent of US households will have a streaming media player by 2015, with continued robust sales and new entries such as Amazon Fire TV driving expansion of this connected consumer electronics (CE) category, according to a new report from Parks Associates. The report found that Roku accounted for nearly one-half of streaming media players (46%) purchased in the US in 2013, while Apple, its closest competitor, has 26 percent.

Roku is also the most-used streaming media player in the US. Among US broadband households with a streaming media player, 44 percent use a Roku player the most versus 26 percent that use the Apple TV the most. The gap has widened since 2013, when 37 percent of streaming media player owners used Roku most and 24 percent used Apple TV most.

From the article "Roku leads US streaming media player market."

Previously In The News

Over half of US broadband households have OTT video service

Among US broadband households, 55 percent subscribe to an over-the-top (OTT) video service, opening up new opportunities for cloud services, according to Parks Associates. Consumer interest in clou...

About 25% of US smart homes experience monthly issues

Roughly 25 percent of US broadband households with smart home devices experience problems monthly, according to a new report from Parks Associates. As a result, interest in tech support services am...

Half of US broadband homes want YouTube with pay-TV service

Consumers want to be able to access online video as part of their pay-TV service, according to new online video research from Parks Associates. More than one-half of US broadband households would l...

Smart TV ownership in the US to reach 42 mln by year-end

Among US households, 42 million will have a smart TV by the end of 2014, accounting for 35 percent of the 119 million TV households, according to a new report from Parks Associates. By 2018, 70 per...

‹
1
2
3
4
5
›