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Los Angeles Times

Consumers now key to high tech's sales

October 19, 2008

As a result, technology that once took a decade or more to penetrate the mass market now takes far less time, said Kurt Scherf, principal analyst of Parks Associates in Dallas.

The growth of wireless networking equipment was driven by consumers, who adopted the technology for its convenience even as companies that worried about the expense and security issues were slower to use it, Scherf said.

"It used to be that technology trickled down from the corporation to the consumer," he said. "That's really turned on its head. Consumers are now driving the purchases and the innovation."

From the article, "Consumers now key to high tech's sales" by Michelle Quinn and Alex Pham

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