Register

I agree with the Privacy Policy

IPTV News

Over 25mn US households watching full-length TV shows online

April 20, 2010

The popularity of online video consumption is forcing service providers to reposition themselves as media companies with new offerings such as TV Everywhere, according to a new report from Parks Associates.

The report finds that the number of US broadband households watching premium online content doubled in the past year, with over 25mn US broadband households regularly watching full-length TV shows online, and over 20mn watching movies online.

“Connected CE devices are affecting the competitive ecosystem of the television industry, and while the current number of cord cutters isn’t substantial, service providers are concerned about these developments,” said Jayant Dasari, Research Analyst at Parks Associates. “Pay-TV providers are working to head off a possible shift that might devalue their services by offering TV Everywhere. These services supplement their traditional offerings, which might not dissuade anyone determined to cut the cord, but providers could use them as models for future business strategies.”

From the article, "Over 25mn US households watching full-length TV shows online"

Previously In The News

US IPTV subs wax, as cable subs wane

Telcos will be leading the next growth phase for pay-TV services in the US, with the number of IPTV subscribers there set to increase from 8.8mn at the end of 2011 to 18.6mn in 2017, according to n...

AT&T adds 198k U-verse TV subs in Q3

US telco AT&T had reached 4.3mn active subscribers to its managed IPTV service ‘U-verse TV’ by the end of the third quarter of this year, having added 198,000 customers in the three-month period....

Elemental Technologies: “Only software-based video compression solutions can keep up”

Consumers are formative forces: market research firm Parks Associates predicts that more than 2 billion people worldwide will own at least one smartphone in 2015, while Forrester Research forecasts...

Over two-thirds of Smart TV owners “regular app users”

App developers are increasingly targeting Smart TV platforms as their next significant growth area as nearly 80% of owners in the US regularly use apps on them, according to Parks Associates, which...

‹
1
2
...
7
8
9
10
11
12
13
14
15
16
›