Providing market intelligence for more than 35 years

Industry Press Releases

Support.com and Parks Associates to Present “Evolving Technical Support for the Connected Home” Webcast Tuesday, November 19 at 11:00 AM PST

Support.com, Inc. (Nasdaq:SPRT), a leading provider of cloud-based technology services and software designed to create new revenue streams and improve customer experience, will present with Parks Associates a free webcast, "Evolving Technical Support for the Connected Home," on November 19, 2013 at 11 AM PST / 2 PM EST. Presenting for Support.com is James Morehead, Vice President, Product Management and Corporate Marketing, and Patrice Samuels, Research Analyst, Parks Associates.

The digital landscape of consumers' homes, enabled by the Internet of Things, is growing rapidly more complex as home automation and security, medical monitoring, home energy management and mobile devices join traditional computing and entertainment devices on home networks. Technical support services are playing an increasingly important role both at the point of sale, ensuring the customer gets started quickly and easily, and over the life of the product or service. This webcast will provide insight into the ways in which the digital home is rapidly evolving and how technical support services can play a key role in enhancing the customer experience.

Parks Associates consumer research finds 26% of U.S. broadband households plan to purchase an Internet-connected thermostat in 2013 and 21% plan to buy a an Internet-enabled door lock. The ongoing influx of new devices into the home creates tech support opportunities not just in initial setup and integration but also in compatibility, network performance, and service support, which can extend throughout the lifecycle of a device.

"Roughly 25% of broadband households with new home management and home entertainment equipment report experiencing problems with these devices on a monthly basis, a surprisingly high amount," said Patrice Samuels, Research Analyst, Parks Associates. "Robust technical support will help consumers to achieve the promise of these devices and mitigate consumer frustration."

From the press release, "Support.com and Parks Associates to Present "Evolving Technical Support for the Connected Home" Webcast Tuesday, November 19 at 11:00 AM PST (2:00 PM EST)."

Previously In The News

Seagate Reinvents Backup for Your Digital Life

Backing up data is an absolute necessity that many people put off until after it's too late. According to a 2011 study by Parks Associates less than one-quarter of the households in the survey have...

PlumChoice to Present at CONNECTIONS(TM): The Digital Living Conference & Showcase at TIA 2012

Research from Parks Associates indicates that conversion rates from ad hoc support incidents to subscriptions are approximately 30%. The interactive panel session, moderated by Kurt Scherf, Vice Pr...

Clearleap to Present at CONNECTIONS™: The Digital Living Conference & Showcase at TIA 2012

Clearleap announced today that Peter Ansel, VP Business Development, Clearleap, will be participating as a speaker at the upcoming CONNECTIONS™ at TIA, June 5-7, 2012, at the Gaylord Texan. Mr. Ans...

IOGEAR Launches Device To Tackle Major Issue With Purchasing 3D TVs

"People who have a 3D TV set use it, like it, and want more content for it," said John Barrett, Director, Consumer Analytics, Parks Associates in his report entitled "3D TVs: Adoption, Use, and Pur...