Providing market intelligence for more than 35 years

Industry Press Releases

LiveRail Increases Market Share by Signing the Most Coveted Premium Video Publishers

LiveRail, the leading programmatic video advertising platform for publishers, announced today that it has signed a number of new premium publishers, further solidifying its position as the preferred sell-side video advertising technology provider.

"Media buyers have quickly realized the benefits of programmatic buying for online display -- such as cost efficiencies, reduced ad waste, transparency and control -- and are looking to apply the same strategies to their online video ad campaign planning and buying," said Heather Way, Senior Analyst, Parks Associates. "This is evident in LiveRail's impressive year-over-year growth."

From the press release, "LiveRail Increases Market Share by Signing the Most Coveted Premium Video Publishers."

Previously In The News

IBC sees ACCESS Demonstrate How its DLNA Media Sharing and HTML5 Browser Solutions are Driving Multi-screen Revolution

ACCESS Co., Ltd, a global provider of advanced software technologies to the mobile, beyond-PC and digital TV markets, today announced that IBC (ACCESS stand 14.101) will see it demonstrate how its...

PlumChoice and Parks Associates Present "Success in Premium Tech Support: A How-to Guide"

PlumChoice, a white-label tech support services provider that helps top companies deliver high-value customer experiences throughout a product's lifecycle, will partner with Parks Associates to pre...

zBoost Presents Complimentary Guide Showcasing Tips, Tools and Tech for The Integrated Home

zBoost, a leading provider of cell phone signal booster kits, is showcasing its "Tips, Tools and Tech -- Guide for Staying Connected, Organized and Entertained," at CEDIA Expo 2013 in booth #1255....

'Modern Broadband: Access and Value-added Services 3Q Report' Includes Global Broadband Subscriber Forecasts by Region up to 2018

The report examines the value-added services that many broadband providers are adding to their service portfolio, including video, music, games, home automation, energy, videoconferencing, and heal...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive