Providing market intelligence for more than 35 years

Industry Press Releases

Comcast Introduces Xfinity Signature Support in Eastern Massachusetts, New Hampshire and Maine

Comcast Cable announced the Boston area launch of a new 24x7 technical support and equipment protection program for the growing number of home electronics devices.

According to a 2010 survey by Parks Associates, more than 50 percent of Americans with Internet service look to their broadband provider as their first or second choice in solving their home computer-related technical issues. Additionally, 75 percent of those surveyed prefer to receive all of their technical support services from a single vendor.

Previously In The News

PlanetEcosystems Expands P-ECOSYS Customer Relationship Management Platform: Boosts Value Offer to Utility Customers, Reduces Costs

"The best way to engage customers is to focus on solutions that customers actually want," said Maia Hinkle, research analyst at Parks Associates. "Customers want to optimize their comfort, pay the...

TeamLogic IT Franchise Launches New Recruitment Website

Managed IT involves ongoing data backup, remote monitoring and help desk services. For clients, it means little or no downtime and greater data security. For franchisees, it means recurring revenue...

Local TV Stations to Broadcast Enhanced Content and Advertising in Unique Interactive TV Trial

On the eve of the National Association of Broadcasters Show, broadcasting and technology leaders today announced a groundbreaking new interactive TV trial to demonstrate the capability to easily vi...

reQall Aims to Make Driving Safer With InCar Intelligent Messaging Assistant; Keeps You In Touch and Your Hands on the Wheel

A new industry report by Parks Associates[1] revealed that connected car features are rapidly gaining consumer acceptance. Over 75% of U.S. vehicle owners with at least one connected car feature in...