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Winning Back Connectivity Trust: What the Survey Reveals About Telecom Customer Retention

September 29, 2025

Parks Associates found that the average U.S. household had 17 connected devices in 2023.

As Parks Associates reported, U.S. homes now average 17 connected devices. This explosive growth puts enormous pressure on networks and amplifies frustration when service fails.

With an average of 17 devices per household (Parks Associates), expectations for reliability are rising.

From Liad Churchill's TechSee article, "Winning Back Connectivity Trust: What the Survey Reveals About Telecom Customer Retention"

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“Parks Associates research shows that gigabit speeds now surpass 25% penetration in the United States; competition is fierce for broadband providers,” said Elizabeth Parks, President and CMO, Park...

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About Parks Associates

Winning Back Connectivity Trust: What the Survey Reveals About Telecom Customer Retention

Previously In The News

Field Service Revenue Starts With Visual Proof

Pause for Effect: Philo Bets on User-Initiated Ads as CTV’s Attention Antidote

Parks: 51% of Consumers Prefer Video Subscription Package That Includes Live TV

Plume Names Rebecca Stone Chief Customer and Marketing Officer, Creating a Dedicated C-Suite Voice for Global ISP Customer Success

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