Providing market intelligence for more than 35 years

In The News

Why Open Wins Over Proprietary In The Smart Home

There are many glowing predictions regarding the smart home, and the wider IoT industry, but a Gartner report predicted only last year that 21 billion IoT endpoints will be in use by 2020, which will save consumers and businesses $1 trillion a year in maintenance, services and consumables by 2022, according to the analyst firm. On the other side of the pond, Parks Associates research shows 19 per cent of US broadband households currently own a smart home device of some kind, and half of all households that own a security system also own a smart home device. The building blocks are there, even if they are too often in platform-related silos.

From the article "Why Open Wins Over Proprietary In The Smart Home?" by www.telecompaper.com

Previously In The News

The future of mobile payments – are there too many options that are confusing consumers and merchants?

“Merchants are still slowly upgrading their retail point of sale (POS) systems to support various mobile payment options while new payment options keep showing up. No merchants have provided a complet...

Study: Netflix Has Lowest Churn Rate Among OTT Services

Brett Sappington, senior director of research at Parks Associates, said: “Several factors contribute to OTT video service churn by consumers. In some instances, consumers are experimenting with new se...

Sling TV, Showtime, CBS Gaining Ground in OTT Share

Parks Associates has updated its top 10 list for subscription OTT video services, based on the number of subscribers, with Netflix holding the lead spot while Sling TV, Showtime and CBS moved up or en...

How Tubi TV Plans To Take On The AVOD Market

Tubi TV knows that not everyone wants to pay for premium content. “We see a strong desire among viewers who want free content, whether they’re viewers in search of value or subscription viewers who...