In The News

When it comes to live sports, consumers show streaming services the money

January 23, 2024

“Sports content drives eyeballs, advertisers know it, streaming services know it,” said Eric Sorensen, senior analyst with Parks Associates.

From the article, "When it comes to live sports, consumers show streaming services the money" by Meghan McCarty Carino

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About Parks Associates

When it comes to live sports, consumers show streaming services the money

Previously In The News

Sling TV, Showtime, And CBS All Access Are Gaining On Netflix

Netflix Need Not Fear New Amazon Prime Spinoff Service

BMW’s Connected Future Vision Getting Closer

Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds

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