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When it comes to live sports, consumers show streaming services the money

January 23, 2024

“Sports content drives eyeballs, advertisers know it, streaming services know it,” said Eric Sorensen, senior analyst with Parks Associates.

From the article, "When it comes to live sports, consumers show streaming services the money" by Meghan McCarty Carino

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About Parks Associates

When it comes to live sports, consumers show streaming services the money

Previously In The News

How many video devices do you have? About seven, survey finds

Netflix, Inc. (NFLX): William Blair's Bull Case Points To $185 Price Target

Can Traditional TV Keep Up In A Digital-First World?

Report: Viewers Say Churn is Based on Lack of New, Original Content

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