Providing market intelligence for more than 35 years

In The News

What The Future Of Smart Home Voice Control Looks Like

For her part, Parks Associates research director Barbara Kraus expects voice control will likely spread to all manner of consumer electronics in homes, cars and on the go. But “at this time, voice technology still has a ways to go. Voice recognition tests well in the lab, but it is a different situation in the real world. There is background noise, there are words that sound alike, there are accents and colloquialisms.”

From the article "What The Future Of Smart Home Voice Control Looks Like" by Joseph Palenchar.

Previously In The News

Consumer Desktop Adoption Declines 30% Since 2009

New consumer research from Parks Associates finds a continued decline in the adoption rate for desktop computers. The report reveals that since 2009, nearly one third of U.S. broadband households have...

Study: 32% of smart tag owners say they use them to track other people without them knowing

A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...

Malvern-Based Home Automation Firm Bets Big On Europe

Smart-home technology is building quickly to a multi-billion-dollar business in Western Europe, say market researchers at Parks Associates, and the Malvern-based "Internet of Things" platform develope...

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...