In The News

Wearables spur on health consumerization

August 29, 2015

remote health monitoring

connected health devices

The wearables market for health and wellness is on the cusp of a significant stride forward, thanks to modern wearable technologies that provide the means to collect and manage health and wellness data in a more convenient and automated fashion. Parks Associates data shows growth in several wearables categories, including digital pedometers and GPS watches.

Wearable devices and their apps offer new means for consumers to manage their health and wellness. Wearables have emerged for fitness tracking, medical condition management, wellness monitoring, and personal safety assistance, among other use cases. New form factors like earbuds, headbands, patches, and smart fabrics enable the collection of new forms of data and push the use case horizon even further.

Parks Associates wearable device research shows U.S. consumers are interested in the benefits that wearable devices provide for health use cases:

29% of U.S. broadband households own one connected health device, and 12% own multiple connected health devices.
More than 60% of future smart watch buyers plan to use a smart watch to track fitness.
35% of U.S. smart watch owners are willing to share data from their device for a health insurance discount.

From the article "Wearables spur on health consumerization" by Jennifer Kent.

Previously In The News

Roku Is Taking the Right Steps

Last August, market analysts at Parks Associates found that more than any other streaming media device -- including those from Amazon, Apple, and Google -- Roku was the leading brand and had increased...

Netflix Is Killing It—Big Time—After Pouring Cash Into Original Shows

“There seemed to be an attitude around the industry that after House of Cards and Orange is the New Black, there was no way Netflix could catch lightning in a bottle again,” says Glenn Hower, a senior...

Amazon Is Becoming the Third Largest Internet Ad Platform in the U.S.

Amazon's websites drew in nearly 200 million unique monthly visitors in the US at the end of 2017 according to comScore. In July, research firm CIRP estimated that Amazon Prime had nearly 100 million...

This Roku News Is Not Getting the Attention It Deserves

But it's not the only game in town. Amazon's Fire TV Stick is a very capable competitor, and it has been rapidly gaining ground. According to Parks Associates, Roku commanded 36% of U.S. market share...

‹
1
2
...
369
370
371
372
373
374
375
...
758
759
›