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Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

April 17, 2023

According to Parks Associates, 36% of over-the-top streaming subscribers, or 32 million households, are “service hoppers.” Other analysts call the behavior “subscription cycling.” These customers tend to stay with services for a shorter time, have more subscriptions at a time and have canceled more services than other subscribers over the previous 12 months.

From the article, "Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less," by LUCAS MANFREDI.

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Wall Street Wants Streamers to Make More Money – but Consumers Want to Pay Less | Chart

Previously In The News

Consumers' Dependence on Broadband Gives Comcast a Streaming Opportunity

DirecTV Wants To Be The Online Substitute For Cable

Why Is Facebook Developing a “Portal Box” for TVs?

2 Surprising Stocks to Buy and Hold Until 2030

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