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Unpacking ESPN, PENN Entertainment’s $2B sports wagering bet – Industry Voices: Sorensen

Parks Associates research shows only 13% of broadband households actually placed a wager within the video stream they were watching. Today many of these technology concerns have seen tremendous improvement. Nonetheless, this distrust may have contributed to the 51% of consumers who were not willing to place a wager on content they were watching via streaming.

Parks Associates ESPN Article Charts

Parks Associates ESPN Article Charts

From the article, "Unpacking ESPN, PENN Entertainment’s $2B sports wagering bet – Industry Voices: Sorensen" by Eric Sorensen

 

Previously In The News

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NFL+ Streaming Service Leaves Some Fans Feeling Penalized

“With the start of the NFL season, many fans are frustrated with local blackouts on the service,” Eric Sorensen, senior contributing analyst, Parks Associates, said in a statement. “An NFL+ subscripti...