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Two Thirds of US Web Homes Watch TV While Using Second-Screen

March 13, 2016

Some 65% of US broadband households engage in at least one “second-second screen activity” per month while watching TV, according to Parks Associates.

The research firm said that the most popular second screen activity – done from a smartphone, tablet or laptop – is searching for information about a programme that’s being watched.

From the article "Two Thirds of US Web Homes Watch TV While Using Second-Screen" by Glenn Hower.

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Two Thirds of US Web Homes Watch TV While Using Second-Screen

Previously In The News

Netflix Says It's Not Worried About A Potential Net Neutrality Rewrite

More than 200 OTT services active in the U.S. market, research group says

Amazon Fire TV tops 30 million active users, seeming to beat Roku

Streaming wars will force media companies to choose between pricey subscriptions and ads

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