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TV Everywhere Reaches 40% Of US Pay-TV Consumers

March 28, 2016

MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates.

The percentage of respondents watching authenticated video at least once a month is 23%, which both broadens and deepens the online video audience for pay-TV providers.

From the article "TV Everywhere Reaches 40% Of US Pay-TV Consumers" by www.televisionpost.com

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The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video...

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TV Everywhere Reaches 40% Of US Pay-TV Consumers

Previously In The News

PayPal, Starbucks top consumers' mobile payments preferences, study says

Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017

Is Streaming Fragmentation Reviving Piracy?

A Third Of Consumers Get News From Social Media

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