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Too Big To Fail? Virtual Reality Gets Big Push From Content, Cable Providers

Virtual reality is not 3D TV: that's the consensus in the wake of the Consumer Electronics Show, where the technology got plenty of attention thanks to a heavy hype cycle. The reason certainly isn't hype, a new FierceCable special report says -- companies like Facebook are investing billions of dollars in VR.

"I'm a converted skeptic -- there's just too many big companies involved in it now spending real money for it to be hype," said Parks Associates Senior Analyst Brett Sappington.

From the article "Too Big To Fail? Virtual Reality Gets Big Push From Content, Cable Providers" by Samantha Bookman.

Previously In The News

Roku is the Most Owned Set-Top Box with Cord Cutters, But the Apple TV & Fire TV See Strong Growth

However, this is a noticeable change from our summer 2016 survey that showed Roku with over 70% of the market share, the Fire TV at just over 33%, and the Apple TV at just 18%. (Note: We did allow our...

Android Pay Features, UK Release Date, How It Works

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Hulu Is Slowing, Hits 12 Million Subscribers Versus Netflix’s 81 Million

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