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The Streaming Wars Are On as Roku Goes Ultra High Definition

Research firm Parks Associates estimates that 86 million streaming devices will be sold globally by 2019. Among U.S. households with broadband, Roku leads with 37 percent market share, followed by Google Cast (previously Chromecast) at 19 percent, Apple TV at 17 percent and Amazon Fire at 14 percent.

From the article "The Streaming Wars Are On as Roku Goes Ultra High Definition" by Ari Levy.
 

Previously In The News

Bloomberg Attacks Apple TV As Failing To Be "A Groundbreaking, iPhone-Caliber Product"

According to U.S. market research published by Parks Associates last summer, Amazon media player products narrowly out-shipped Apple TV (for a 22 vs 20 percent share of the market) in 2015, but that a...

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...

No more family freeloaders: Netflix to charge extra for sharing accounts

The trial is part of the streamer’s ongoing campaign to ensure revenue is not lost as the streaming space has grown increasingly competitive. According to an analysis by research firm Parks Associates...

Streaming Wars Accelerate: What’s Working and Why

Parks Associates, a Dallas-area research outfit, is tracking more than 200 OTT services and there are plenty more beyond those, points out analyst Hunter Sappington. “With so many services it is hard...

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