Providing market intelligence for more than 35 years

In The News

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems.
These statistics, based on research conducted by Parks Associates, indicate a significant level of adoption and interest in home security among American consumers.

Nearly all security systems available today come equipped with interactive features, providing users with basic remote control and app functionality; in fact, Parks Associates research shows more than three-quarters of security systems currently in use can be controlled remotely from a computer or mobile device. This percentage is expected to rise further as older legacy monitoring systems, which lack connectivity, are phased out by security companies.

According to research by Parks Associates, one of the primary reasons consumers cancel professionally monitored security services is the belief that the monthly fees are too expensive. 

Parks Associates forecasts that revenues professionally installed monitored security will reach 28 billion by 2025. Consumer interest in security solutions is high, and the market continues to evolve, with an increased focus on affordable, user-friendly options.

Technology Affinity By Security Monitoring Services

Video Doorbell Ownership

From the article, "The Smart Money: Residential Trends and Consumer Insights" by Elizabeth Parks

Previously In The News

Verizon bullish on continued Fios strength, FWA prospects

His comments appear to reflect a broader trend in the U.S. broadband market. A new report released by analyst company Parks Associates on Wednesday showed that the percentage of households with standa...

EH Quick Bits

A fast, reliable broadband connection is crucial to the well-being of a smart home. Homeowners recognize the value of speed—so much so that they’re willing to pay more for it. According to Dallas-base...

The Technological Evolution Of US Healthcare

Parks Associates believes that new health reforms from the GOP would incorporate many elements of Obamacare, but the political mess could delay implementation of new care models and disrupt the pace o...

Security Practices For Smart Homes

As devices in the home connect to the Internet, they make our homes vulnerable to hackers. With Parks Associates predicting more than 50 million connected homes by 2020, it’s time for developers to ma...