Providing Market Intelligence for 40 Years

In The News

The Smart Money: Residential Trends and Consumer Insights

Parks Associates's latest research shows 31% of U.S. households have a home security system and about 10% of all U.S. households have DIY-installed systems.
These statistics, based on research conducted by Parks Associates, indicate a significant level of adoption and interest in home security among American consumers.

Nearly all security systems available today come equipped with interactive features, providing users with basic remote control and app functionality; in fact, Parks Associates research shows more than three-quarters of security systems currently in use can be controlled remotely from a computer or mobile device. This percentage is expected to rise further as older legacy monitoring systems, which lack connectivity, are phased out by security companies.

According to research by Parks Associates, one of the primary reasons consumers cancel professionally monitored security services is the belief that the monthly fees are too expensive. 

Parks Associates forecasts that revenues professionally installed monitored security will reach 28 billion by 2025. Consumer interest in security solutions is high, and the market continues to evolve, with an increased focus on affordable, user-friendly options.

Technology Affinity By Security Monitoring Services

Video Doorbell Ownership

From the article, "The Smart Money: Residential Trends and Consumer Insights" by Elizabeth Parks

Previously In The News

Ring Wired Doorbell Pro Sees First Discount

Google’s wired doorbell excels with on-device detection and tight Nest integration, and Arlo’s wired unit is known for a tall field of view and strong notifications. But Ring continues to lead brand r...

TP-Link Wi-Fi 7 Mesh System Is Now 20% Off

Homes now juggle well over a dozen connected devices on average, according to researchers like Parks Associates, and that number climbs quickly with smart speakers, security cams, and gaming consoles....

Walmart’s NewFront Vision: Content-to-Commerce

Vizio is central to Walmart’s vision of transforming from a retail media network into a full “content-to-commerce” ecosystem, able to finally compete head-to-head with Amazon. The companies emphasized...

SSI Introduces Industry Hall of Fame Class of 2026 at ISC West

SSI will induct five new members into its Industry Hall of Fame on Thursday afternoon at ISC West in conjunction with PSA Network, honoring five industry legends who have left their marks on the secur...