Providing market intelligence for more than 35 years

In The News

Telcos have an in when it comes to in-building AI

Beyond connectivity, Parks said telcos also have an opportunity to provide value-added and managed services for commercial and residential buildings alike.

Parks Associates, which tracks tech adoption in residential multi-family dwelling units (or MDUs, aka apartments and condos), pinned the U.S. figure at 34.4 million smart MDUs as of year-end 2024 and tipped that number to rise to 35.4 million by the end of 2025.

“Over the past five years, the smart MDU market has experienced rapid evolution, moving from being primarily a luxury amenity at select few communities and into wider adoption,” Elizabeth Parks, president and CMO at Parks Associates, told Fierce. Though the smart MDU market has slowed alongside new housing construction recently, Parks said retrofits of existing buildings are expected to continue to drive market growth.

“Smart amenities have considerable room to grow in the commercial, SMB, and residential building environments,” Parks said, noting these will be based on a foundation of in-building connectivity. 

“Telcos sit in a great position to build value beyond the pipe; this will require employing new technology platforms to offer new services and systems,” she continued. “The value will show up in many ways as an extension of the broadband network – it could be around safety and security, communications, remote control of lighting and HVAC systems, notifications of air quality, energy savings for the building, remote access, cyber and network services, and more.”

From the article, "Telcos have an in when it comes to in-building AI" by Diana Goovaerts

Previously In The News

Amazon rumors show ad-supported video picking up steam

Roku is still ahead of Amazon Fire TV in the U.S. streaming player market, according to May 2018 figures from Parks Associates. And Roku is taking advantage of that through the launch of its own ad-su...

As ‘Game of Thrones’ Returns, Is Sharing Your HBO Password O.K.?

The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015. One reason t...

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...