Providing market intelligence for more than 35 years

In The News

Survey: 74 percent of adults plan to purchase a health and fitness device in the next year

Almost two years ago, the CTA, in conjunction with Parks Associates, published a report that found the wellness products market generated around $3.3 billion in 2013 and will increase to more than $8 billion in 2018 through product sales and software and service revenues. 

From the article "Survey: 74 percent of adults plan to purchase a health and fitness device in the next year" by Aditi Pai.

Previously In The News

Alexa-Cortana voice integration speaks its first words

Another study from Parks Associates said almost 75% of consumers who plan to buy a smart home device said it was essential that it connect seamlessly to other products in their home electronics networ...

mHealth Study: Caregivers Want Medication Management Help

A study by Parks Associates finds that 11 percent of today’s caregivers are using mHealth tools that feature medication lists and reminders. However, that same study found that 27 percent of caregiver...

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

“They have a unique proposition, not just compared with Netflix but also with YouTube TV or Sling,” said Hunter Sappington, an analyst with Parks Associates, in an interview with Deadline. “They have...

Study: 32% of smart tag owners say they use them to track other people without them knowing

A new report from Parks Associates says that 32% of people who own smart tags say they use the device to track another person’s location without that person even knowing they’re being tracked. “The...