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Streaming Year in Review 2025: Online Video Is Now an Advertising-Led Business

Roku and Amazon are the most popular brands of streaming media players purchased for CTV de­vices in the U.S., while Samsung is the most popular brand of smart TV purchased anywhere, according to research by Parks Associates. Samsung’s FAST platform, Samsung TV Plus, has more than 88 million monthly active users.

From the article, "Streaming Year in Review 2025: Online Video Is Now an Advertising-Led Business" by Adrian Pennington

Previously In The News

Best 4K Streaming Device: What Consumer Reports Really Scores

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The Smart Money: FCC Router Ban Leaves 109 Million Homes at Risk

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Tubi leads Parks Associates US FAST ranking

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Competitive Info: FAST Channels Gain As Traditional TV Declines, Parks Finds.

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