Providing market intelligence for more than 35 years

In The News

Streaming media device sales to reach 86 million

Global annual sales of streaming media devices will increase from 30 million units in 2013 to 86 million units in 2019, according to Parks Associates.

The research firm said that last year 13% of US broadband households purchased a streaming media device, boosting adoption to nearly 30%. These included boxes and streaming sticks form companies like Roku, Apple Google and Amazon.

Parks also claimed that by the end of 2019 more than 330 million 4K Ultra HD TVs will be sold globally.

“The number of connected CE categories and devices continues to expand as companies look to disrupt the market,” said Parks Associates president, Stuart Sikes.

“The key priorities for our research are to identify emerging business models, effective partnerships, and engagement strategies that help develop profitable consumer products and services.”

From the article "Streaming media device sales to reach 86 million" by digitaltveurope.net.

Previously In The News

Smart home devices have a big data problem, and it's growing

That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on av...

Cutting the cord: 59% of Americans have canceled cable TV, signaling the dominance of streaming giants Netflix, Hulu and Amazon

Netflix is also preparing to crackdown on illegal account sharing via new artificial intelligence software, which will be able to analyze which users are logged in and then flag shared accounts. Th...

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...

19% Of US Broadband Households Cancelled An OTT Video Service In 12 Months

Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...