Providing market intelligence for more than 35 years

In The News

Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report

The analysis, compiled “360 Deep Dive: Account Sharing and Digital Piracy” by Park Associates, a research and consulting company that specializes in technology, found the amount of revenue lost will increase to $12.5 billion in 2025 -- an increase of 38 percent. The study stated that 27 percent of American broadband households “engage in some form of piracy or account sharing.” It also found 20 percent of U.S. broadband households "use a piracy app, jailbroken device or website." 

From the article "Streaming companies to see $12.5B in lost revenue by 2024 due to piracy, password sharing: report" by Kathleen Joyce.

Previously In The News

Parks Associates Confirmed As Knowledge Partner For Autonomous Car Detroit

Parks Associates is an internationally recognized market research firm specializing in emerging consumer technology products and services. The company’s expertise includes the Internet of Things (IoT)...

Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?

On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...

Streaming bills are piling up: Do you care?

In June, Parks Associates released a study that found video-streaming services in the U.S. will see revenue jump from $9 billion in 2014 to $19 billion in 2019. The company reported that 57% of househ...

How Hulu Is Ramping Up To Win And Keep Subscribers

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television’s contract model, can cancel service with a click of the m...