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Smart Home Integration: Dealers Face Big Challenges

According to fresh data from Parks Associates, a whopping 57% of dealers find this task either tough or impossibly tricky in 2026, climbing up from 44% in 2022. Clearly, as more American households load up on smart cameras, locks, lighting, and thermostats, they're also loading up on headaches for the folks trying to make these systems talk to each other.

"Consumers want flexibility in the devices they choose without sacrificing reliability or support," says Jennifer Kent, SVP at Parks Associates.

From the article, "Smart Home Integration: Dealers Face Big Challenges" by Kelly Martin

Previously In The News

Parks: 19% of U.S. Households Cancelled An OTT Service In Last 12 Months, But Churn Remains Stable

Churn rates for OTT video services are 19% of U.S. broadband households, according to a new Parks Associates report, suggesting that about one in five households have cancelled an OTT service in the p...

Hulu to launch non-stop customer service as it readies live TV

The increased spending on customer service comes as Hulu is about to go head-to-head with internet channels that offer live TV from AT&T's DirecTVNow and Dish Network Corp's Sling TV. The services...

Xavient says deep analytics will help OTT providers retain customers, reduce churn

A recent Parks Associates study revealed that since the end of 2015, 20% of U.S. broadband households had cancelled at least one OTT video service in the past 12 months. However, the research firm...

One in 5 pay-TV customers unsatisfied with service, survey finds

Twenty percent of U.S. pay-TV customers reported dissatisfaction with their service in a recent Parks Associates survey. The figure represents a 100% increase since early 2013, when another Parks s...